Struggling business and creative freelancers share success

Countless entrepreneurs earn a living in the arts, yet businesses overlook creative professionals and choose cronyism if a hanger-on offers to work gratis. As post-COVID-19 bartering (to exchange goods or services for other goods or services instead of money) plays a greater 21st century economic role, businesses must consider quality and consequence when choosing detached dilettantes — who will absolve themselves of blame — over professional industry stakeholders. Amateurs who work in exchange for food, drink or ingratiation, replacing a paid worker, lack skin-in-the-game and devalue freelance and self-employed livelihoods, cheapening the whole industry.